Here we are enjoying Halloween, and along comes the first of a future onslaught of “holiday” commercials! Yippee! Yes, they can be subtle at first, but they are there. Look closely. They creep on to our TV screens like ghosts and goblins sent to disturb our mellow post-Halloween days. Panic sets in.
Why do the Hallmark ads bring a wee tear to our eye? Because we know they aren’t real. They try to capture a life we wish we had instead of the one we live now. And don’t get me started with those male fantasy commercials, where he buys her that one special piece of jewelry so she’ll fall into his arms for a night of amazing sex, suggesting not too subtly she’s nice for a price.